Bespoke Inhouse Training

We have been designing and delivering digital and content marketing workshops training since 2011. We have trained hundreds of people, giving them the technical skills and confidence to win at marketing.

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How We Help You to Develop?
In-house Workshops: The content ‘assets’ may be inside your employees – especially in a service or consultancy business. We have a range of programmes designed to get everyone contributing to your content generation.

Open Workshops: join one of our open workshops or book ‘in-house’ training for you and your team. We have a range of bite-size, half-day and full-day workshops for all levels.

Online Training: learn at your own speed with our unique online training programmes. Your Marketing MOT and Content Marketing Conquered each have six modules, workbooks and resources to help you master strategy, then build your content marketing plan with ease.

In-house Training Tailored to You
We have delivered workshops in-house for a dozens of commercial clients, network organisations and funded training providers, including InTraining.

SAGE UK was keen to empower its business partners (software resellers) to attract more customers directly. In 2016 we designed and delivered a series of content marketing workshops at SAGE UK headquarters in Newcastle. The the content was tailored to the software and IT businesses who would be attending.

Wellcome Trust was keen to support its early career stage researchers to develop their communication skills. We designed and delivered a workshop series in Newcastle and online.

DISCOVERY MEETING

Want to talk?

We are ready to join you on a video call.

Developing Your People

Essential Digital Training

Bitesize Training Topics

  1. Buyer Personas & Distribution Channels
  2. Corporate Values and Key Messages
  3. Social Media Planning and Amplification
  4. Generating Fresh Content Ideas Every Day
  5. How to Conduct a Social Media Audit
  6. How to Conduct a Content Audit
  7. Competitor Analysis & Benchmarking
  8. How to Develop Customer Insights
  9. Own Your Data: Understanding Digital Metrics and KPIs
  10. Social Media for Recruitment – Employer Brands
  11. Social Media for Retention – Career Brands
  12. Accessible Social Media & Content

These bite-size sessions are 50 minutes - perfect for your next 'Lunch & Learn' or team away day.

Masterclass Sessions

In-house Workshops

We have a programme of workshops designed to develop your team in essential skills:

Introduction to Content Marketing

Content Marketing ~ The Next Level

Introduction to Social Media Marketing

Advanced Social Media Marketing

Email Marketing & MailChimp

If you would like to discuss in-house training for you and your team, please book a Discovery Meeting. We will be happy to take you through sample materials on the video call.

Working with Your Marketing Team – Mentor, Coach and Trainer

Are you a marketing manager who is keen to develop your brand online, but need help?

Or a commercial, sales or business development director who manages the marketing team?

We regularly work with in-house marketing teams who need to review and improve marketing in a number of ways. Whether as marketing mentor, coach or trainer, I will help you develop in every way.

Please take a look at our Marketing Mentor, Coach & Trainer page for more details.

Contact us for a CONFIDENTIAL chat

Visit our extensive marketing library

Access our extensive marketing and communications insight and guides.

Outstanding Project Feedback

“Jo has been a great help to New Results. Her support in mapping out a marketing plan helped us much-needed clarity on our marketing approach. She provides excellent third party advice and input that every business would benefit from. I would have no hesitation in recommending Joanne to anyone who is considering working with her”.

Nevil Tynemouth, New Results Training

“Joanne is a pleasure to work with – she has great ideas, not only on marketing, but on making a business more efficient, streamlined and, to put it in one word, better!

She is patient and takes her time to listen and understand the business she is working with.

Thanks to Joanne we have new business contacts, have been able to receive funding for projects and have more insight into our customers and can act faster to change. We are looking forward to working with Joanne in the future.”

Alex Jacobs, Northern Secrets

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FREE Guide to Content Marketing

One size doesn’t fit all, especially for Science & Technology led organisations. Learn the most successful, impactful and ethical content strategies for your marketing department.