Work With Jo
When your business depends on expertise, reputation and relationships, marketing needs to do more than create awareness. It needs to help the right people understand your value, trust your expertise and choose to work with you.
I work with B2B service providers, consultants and specialist organisations who want a more strategic approach to marketing - whether they need greater clarity, stronger visibility or support building their internal capability.
How I can help
I tailor support around your goals, challenges and resources.
Your strategic marketing partner
Experienced marketing leadership without a permanent senior hire - reviewing your approach, developing strategy, improving positioning and supporting decision-making.
Your content & digital partner
Turning your expertise into visibility, trust and engagement - content strategy, thought leadership, website content, digital activity and customer communications.
Your marketing mentor & trainer
Building confidence and capability within your team - strategy, customer insight, digital, content, social media and measuring effectiveness.
Three ways to work together
Start Here
Self-guided marketing resources for businesses that want practical tools, frameworks and guidance they can implement themselves.
Browse the library →Learn With Jo
Workshops, training and mentoring for individuals and teams who want to develop their marketing knowledge and confidence.
Explore training →Work With Jo
Strategic consultancy and implementation support for organisations that want experienced marketing guidance tailored to their ambitions.
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My approach
I believe marketing works best when it is built around understanding your business ambitions, customers, market, expertise and available resources.
You won't receive a generic marketing plan or a list of tactics. You'll receive thoughtful advice, practical recommendations and support tailored to your organisation.
Why work with me?
With more than 30 years of marketing experience across B2B, B2C, public sector, healthcare and professional services, I bring strategic thinking, practical delivery experience and the ability to explain complex marketing concepts clearly.
Alongside consultancy work, I have taught marketing through the Chartered Institute of Marketing and Digital Marketing Institute, helping professionals develop the skills and confidence to succeed.
Joanne is a pleasure to work with - she has great ideas, not only on marketing, but on making a business more efficient, streamlined and, to put it in one word, better!
Ready to discuss your marketing challenges?
If you are looking for greater clarity, stronger positioning or practical support to improve your marketing, I would love to hear from you. Let’s have an initial conversation about where you are now, where you want to go and how marketing can help you get there.
Book a discovery meeting →