Competitor Benchmarking
Choose Your Final Destination – Marketing MOT Series Part Four
The main reason we invest in marketing is usually to grow our business. We want more customers, more sales, more profit, more cash and maybe we want to position ourselves … Read more
Why Competitor Benchmarking is Essential for Your Business to Succeed
In my Marketing Consultancy in North East England, I regularly help small businesses to build their marketing and communications strategy. I believe in strategy and strategic thinking. Otherwise, how can … Read more
Black and Banton Occupational and Physical Health
Black and Banton Occupational and Physical Health limited have been working closely with Joanne at Dolezal Consulting for over a year in relation to our Marketing & Communications practices.
The work involved a full Audit of all marketing materials, communications, and documentation to enable us to develop a streamlined set of documentation both electronic and physical for our clients.
This was followed by a thorough Competitor Benchmarking study to asses our market position.
Joanne quickly delivered the work, which resulted in a much better understanding of our corporate image across all media, and we look forward to expanding our work in the near future.
Paul Atkinson, Business Manager – Black & Banton