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Rebuild Your Lists Post-GDPR: Offline Data Collection
Offline Data Collection In your business you’ll have a lot of data: emails that you’ve sent and information the accounts team has about customers. You may have collected business cards … Read more
Build Your Mailing List: How to Collect Data Online Post-GDPR
How to Collect Data Online Post-GDPR it’s even more important that you know how to collect data online in line with regulation. There are various ways of doing this. 1.Website Sign … Read more
How to Manage Contact Data and Stay on the Right Side of GDPR
.It’s so tempting to take shortcuts to building your database of contacts, like buying lists, scraping contact data (off the internet) or ‘borrowing’ contact data from other businesses. When data … Read more
GDPR Impacts More Than Just Your Email Marketing
GDPR (General Data Protection Regulation) is certainly on everyone’s mind at the moment whether you have anything to do with marketing, collection or storing personal data or not. GDPR impacts … Read more
Why Your Email Marketing is Failing and How to Fix It
In this new series, we’ll be looking at the common reasons that businesses get their email marketing wrong, and how you can avoid the making the same mistakes. One of … Read more
To Pay or Not to Pay… for Facebook Advertising
Previously, we answered the question, Should You Ever Pay for Social Media Advertising? In this article we explore the advantages and disadvantages of Facebook advertising. It is so easy to … Read more
Should You Ever Pay for Social Media Advertising?
In this blog series we will be looking at various aspects of social media and whether to pay or not to pay. It’s important to start with whether you should … Read more
Mobile First and Live Streaming Video Help You Succeed in Social Media
Previously we looked at whether your goals are SMART enough for social media success. Now it’s important to consider that having a mobile first approach helps you succeed in social media. … Read more
Are your Goals ‘SMART’ Enough for Social Media Success?
In the last blog, we looked at building your social media following versus buying reach and followers. In order to continue your social media success, though, you need to have … Read more
Build Your Social Media Following versus Buying Reach and Followers
Last time we discussed how to get the right message across on social media in order to get their attention. Now it’s time to look at how you attract people to your … Read more